External Media Coverage
This episode is produced and published by Harvard Business School / HBR Presents. Wootomatic hosts this embedded stream for educational and commentary purposes.
How to Monetize Happiness
Hosted by Brian Kenny / Harvard Business Review
Episode Summary
Inspired by research linking happiness and productivity, the Japanese multinational conglomerate Hitachi Ltd, invested in developing “people analytics” technologies like high-tech badges (so-called “happiness sensors”) to help companies monitor and increase employee happiness. Harvard Business School professor Ethan Bernstein discusses Hitachi’s next challenge -- how to find the right business model -- as well as the ethics of collecting and sharing employee happiness data and whether a happier workplace is truly a more productive one.
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